Spring Messe Management

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Organizing exhibitions means for us to recognize innovative market chances

For us, exhibitions pose challenges; their organization needs a keen sense of market trends. Exhibitions get prospective clients, experts and suppliers together. They encourage communication and the exchange of the market participants and they are indicator for new products, ideas and management developments. Exhibitions may move the markets.

Thus we try to track economic developments as early as possible and to react on new demands immediately.


Spring's trade exhibition concept:
The Spring Messe Management is specialized on a time and cost effective organization for exhibitors of trade exhibitions. With our assistance, exhibitors and visitors which are interested in results may attend to their business at a branch and target orientated exhibition.

Spring exhibitions are:

  • Compact, time and cost effective. They take only two days and the costs are clear and transparent previously.
  • Specialized and focused: on trade visitors with decision-making authority
  • The exhibitions are the meeting point of the corresponding sectors
  • Integration of theory and practice in the practical forums on the exhibition (no full-time seminars in separate rooms)
  • The cost effective and successful alternative to large international exhibitions
  • The standardized format all across Europe allows cross-selling potentials and will encourage the export opportunities for the exhibiting companies
  • Meet your customers and prospective clients personally for the price of an advertisement in a trade magazin

13 reasons for your exhibition success

1. Exhibitors taking center stage
We combine trade exibitions and practical forums, thus the exhibitor will take center stage at our exhibitions. Literally: even if the visitor attends lectures, he will still be accessible for the exhibitor. Our practical forums are open lecture rooms which are integrated into the exhibition.

2. Your target customers = our trade visitors
Here, expert talk is to be expected as only trade visitors are allowed. Thus you will always address HR decision makers.

3. Top level support
Branch and trade associations are commited to our exhibitons. For that reason they support us and so also you.

4. Top locations
Cologne, Stuttgart, Zurich, Budapest, Vienna or Moscow, all six locations are as economic conurbations the first class in their country. Furthermore, they have an optimal transport connection. Most of the trade visitors live in the direct environment of the exhibition or get there in a direct way.

5. The trade meets
All six exhibitions reflect the entire spectrum of HR management:
HR services, personnel and management consultation, HR software, time management, further education and training, e-learning, blended learning.

6. Boundless service
The Spring Messe Management as organizer understands itself as partner of the exhibitors and of the trade visitors. Our motto: your exhibition success is our target. We are a motivated and experienced team and will be available for you at any time.

7. Custom-made constructional planning
You have precise expectations how your stand is supposed to look? We will manage your ideas.
Please ask us for your individual stand position to know from the very first in which hall and environment your stand will be located as well as its dimensions.

8. Strong media partners
All six exhibitions are actively supported by the most important trade media as media partners and are assessed as the most important trade exhibtions of the sector.

9. Professional marketing - the key for your exhibition success
A fully developed marketing concept for exhibitors and visitors accompanies the preparation of each exhibition. Beside advertisements and supplements to the trade press, the marketing is composed of active public relations, special publications regarding the exhibitions, direct mailings to the target group, special supplements, e-mail newsletter and information in the internet.

10. Exhibition specials, the extra advertising plus
For all exhibitions, an exhibition special will be published in the run-up of the exhibition. The special informs on current topics of the exhibition and the contents of the practical forums. The special will be printed in a high circulation and will be attached to the most important trade media. Furthermore, the target group will receive it by a direct mailing.

11. Compact, time and cost effective
All exhibitions take only two days, costs are clear and transparent before the exhibition.

12. Effective business abroad
You will plan once and we will organize your identical exhibition participation for all 6 countries.

13. Time-saving
Fast and personal contacts to potential clients. Otherwise you would have to spend days with arranging dates and would have to travel for weeks to meet so many customers and potential clients personally.

We are active in the following sectors: